BondsIndia rebrands as Digifinn

BondsIndia has renamed itself Digifinn and plans a presence in more than 50 cities in five years. It did not say whether its new backer has taken equity.

BondsIndia rebrands as Digifinn

Targets 50 cities in five years

The digital fixed income platform BondsIndia has rebranded as Digifinn, saying it is broadening beyond bonds to a wider fixed income offering. The company says it has facilitated transactions of more than INR 14,000 crore across 90 bond issues and has over 1.75 lakh users, and that it plans a presence in more than 50 cities over five years with a focus on tier III and tier IV markets, and to nearly double its workforce within two years. It described the rebrand as supported by the Eshiruss Group without stating whether that involves an equity investment, and disclosed no figure.