media & marketing
Arth by Emcure, a holistic wellness brand rooted in the philosophy on the occasion of World Iron Deficiency Day. Titled ‘Invest in Iron’, the campaign aims to build widespread awareness about anemia and highlight the critical role iron plays in maintaining energy levels, vitality, and long-term well-being. Iron deficiency continues
media & marketing
Mphasis (BSE: 526299; NSE: MPHASIS), a global AI-led, platform-driven technology solutions provider, today announced the launch of its global brand campaign, “AI Without Intelligence Is Artificial.TM” The campaign demystifies the all-encompassing Artificial Intelligence (AI) and makes AI real with Mphasis’ next-generation AI platform, Mphasis NeoIP™. It is designed to
media & marketing
Shankar Mahadevan hits a high note of luxury with his latest ride - the MG M9, The Presidential Limousine. The ace composer and singer, known for his soulful tunes and powerhouse performances, has brought home MG SELECT’s flagship luxury marvel that’s all about elegance, innovation and presence. The
media & marketing
Manforce Condoms, India’s No.1 Brand leading sexual wellness brand under Mankind Pharma, enters into a game-changing collaboration with the on boarding of AI model Myra Kapoor as its new brand ambassador. As part of the plan, it has announced the launch of its revolutionary television commercial introducing Myra,
media & marketing
Renault India, a wholly owned subsidiary of the French carmaker Renault Group, announces integration of its new logo in all new product launches, starting with soon to be launched The All New Triber. This marks a significant milestone in the company’s efforts to transform its brand in India under
media & marketing
Celebrating the 10th anniversary of its iconic SUV, the Undisputed Ultimate CRETA, Hyundai Motor India Limited (HMIL) announced the launch of the ‘CRETA X Memories’ user-generated digital contest campaign. Since its launch in 2015, Hyundai CRETA has truly redefined premium mobility and comfort for over 1.2 million customers across
media & marketing
In a bold leap forward for AI-driven creativity in advertising, Wondrlab India has once again teamed up with the iconic summer brand DermiCool to unveil fully AI-generated advertisement. Brought alive in collaboration with AI creative agencies, The TopScout and Crushed Studios, this innovative film continues the brand’s momentum following
media & marketing
Allen Solly unveils its latest handbag campaign, 'Bag Your Stars'. Inspired by the cosmic connection between a woman and her handbag, the campaign presents a curated collection of bags designed to match the unique traits of each sun sign. With a belief that there is a perfect handbag
automotive
Maruti Suzuki True Value is poised to launch five new brand films under the #SirfTrueValuePe campaign. Building on the past success of the campaign, the latest films aim to further reinforce True Value’s reputation as one-stop destination for seamless buying and selling pre-owned cars, highlighting the platform's
media & marketing
HRKatha, Asia’s leading HR publication, unveiled a dynamic new brand identity and website design to mark its 10th anniversary and strengthen its leadership position in the HR news industry. The fresh look features a modern, lowercase typeface for ‘hrkatha’ that strikes a balance between approachability and professionalism. The cleverly