Global Travel Brands unite for WTE Miami 2026

Share
Global Travel Brands unite for WTE Miami 2026
WTE Miami will bring together the global travel industry to explore the trends, technologies and partnerships shaping the future of tourism on October 27-28, 2026, at the Miami Beach Convention Centre. Visitor registration is now open for the Event, which is expected to double in size and impact after its acquisition earlier this year by Fairfest Media. 

Over 500 exhibitors, 7,000 buyers, 500 hosted and VIP buyers, and senior industry leaders from around the world will converge for the largest gathering of National Tourism Organisations at any travel trade show in the Americas. 

"The travel industry is entering one of the most significant periods of transformation in its history," said Simon Press, managing director international, Fairfest Inc. “Artificial intelligence is changing how travellers discover and book destinations. Consumer expectations continue to evolve, new distribution channels are emerging and competition for the American traveller has never been greater. The U.S. outbound and domestic travel market continues to thrive. WTE Miami has been created to give the North American travel industry the practical knowledge and global business connections needed to succeed in this rapidly changing environment." 

At the centre of this year's event is the theme “Travel Advisor of the Future,” reflecting the evolving role of advisors as technology, traveler expectations and distribution models continue to evolve. The WTE agenda will feature more than 100 speakers across 20+ sessions diving into the trends, technologies and business models shaping the future of travel distribution and sales. Sessions will explore how AI is transforming destination marketing, customer engagement and distribution, alongside the latest intelligence on U.S. consumer behavior, outbound travel trends, travel advisor influence, social media, creator-led destination discovery and data-driven tourism marketing. 

WTE Miami has been designed to deliver measurable commercial outcomes, not simply exhibition space. Combining pre-scheduled business meetings, strategic networking, and an executive conference program, the show connects destinations, airlines, hotels, travel advisors, tour operators, technology providers, and tourism organisations with qualified buyers actively seeking new products, partnerships, and business opportunities. 

WTE Miami is being delivered in collaboration with Miami International Airport (MIA) and the Greater Miami Convention & Visitors Bureau (GMCVB), reinforcing Miami's position as one of the world's premier international travel gateways. 

Confirmed participants include the Jamaica Tourist Board, South African Tourism, China National Tourist Office, Cayman Islands Dept. of Tourism, Maldives Mission to the United Nations, Belize Tourism Board, Honduras Tourism, Royal Jordanian, Iberia, SKY Airline, Frenchbee, Marriott International, Hyatt Hotels, Juniper Travel Technology, TBO.com and many more exhibitors and partners to be announced in the coming months. 

Read more