NeoSapien launches India-built AI wearable Neo 1 in the US market
India's first AI-native wearable is entering the United States, marking a major milestone in NeoSapien's ambition to build a globally scaled AI business from India. With the company expecting the US to contribute up to 30% of future revenue over time, the launch represents both a significant commercial opportunity and a key milestone in its international expansion journey.
The entry places NeoSapien in one of the world's largest and most competitive consumer technology markets, where demand for AI-powered productivity and personal intelligence tools continues to grow. By launching through Amazon, the company gains access to a broad consumer base while accelerating awareness, adoption, and distribution in a market that is expected to play a central role in its long-term growth strategy.
At the centre of the expansion is Neo 1, India's first AI-native wearable, powered by NeoSapien's proprietary Second Brain Operating System. Designed to help users capture conversations, organise information, and access contextual assistance throughout the day, the device transforms real-world interactions into structured, actionable insights through an ambient AI experience.
“India has often been associated with technology talent and cost-efficient execution. We believe the next chapter is very different: Indian companies building premium, proprietary products that can stand on their own in the world’s most competitive markets. Neo 1’s US launch at USD 189 reflects that conviction. This is not a value-led entry into the market; it is a premium AI product built from India for global consumers,” said Dhananjay Yadav, Co-founder of NeoSapien.
Neo 1 will be available in the United States at a price point of USD 189. The pricing reflects NeoSapien's conviction that Indian-built AI products can compete in premium global markets on innovation, product experience, design, and trust - not cost alone.
